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The Scroll blog, written by content designers
for content designers
Designing content for a neurodiverse audience
How can content designers make information more accessible to neurodivergent people? This practical guide explores seven ways to design clearer, more usable content for different thinking styles, including visual hierarchy, sensory overload, literal language, navigation and decision-making.
What content designers need to know about GOV.UK Chat
GOV.UK Chat is billed as the biggest change to how people interact with government content since the launch of GOV.UK. Find out how it works, what content it uses and what it means for content designers.
Ranking not tanking: how to make your content work for search
Want your content to rank in search without chasing SEO “hacks”?Here are five things you need to do if you want your content to rank well in search.
“I’ll just use ChatGPT”: What now for government guidance?
More people are using AI tools to access government services and understand government information. How do we ensure people get good government guidance, in this new world?
Content design your CV: Stand out in the crowd
Content designers - if you want your CV to stand out in the crowd, you need to design it with the same care as any other piece of content. Here are some top tips about what to do and what detail to include to design a really great CV.
“We need a landing page…”
Content designers working on GOV.UK Whitehall content regularly need to wrestle with requests from stakeholders, often policy teams, that do not fit GOV.UK style, standards or proposition. One common request is for a ‘landing page’ - or an overview, signposting page or one-stop shop. Why do stakeholders ask for a ‘landing page’? And how could content designers usefully respond?
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